LibGuides: Business: Entrepreneurship

Explore these essential resources, including article, video, and market research databases, to find information on strategies, success stories, and pathways to entrepreneurial success.

Featured Resource

Entrepreneurship Collection This link opens in a new window
(Gale) Provides insights, tips, strategies and success stories for business students and entrepreneurs.
Details and Terms of Use

Videos

Curio: Entrepreneurship Videos
Educational videos from CBC and Radio-Canada: documentaries from television and radio, news reports, archival material, stock shots and more. Our subscription includes selected, not complete, News in Review content only.
Browse by Category to find videos on Business and Economics.
TED Talks: Entrepreneurship
A collection of TED Talks (and more) on the topic of Entrepreneur.
eCorner: Ideas and Research from Stanford University
Conversations with entrepreneurial thought leaders, and on crisis innovation and other topics.

Articles

Canadian Newsstream (formerly Canadian Major Dailies) This link opens in a new window
(ProQuest) Part of ProQuest Central. Canadian Newsstream provides access to 700 Canadian newspapers from Canada's leading publishers, including the Globe and Mail and the Toronto Star. This full-text database includes electronic compilations from most newspapers, providing access to articles, columns, editorials, and special publications from each. Some compilations date from the late 70s.
Details and Terms of Use
Entrepreneurship Collection This link opens in a new window
(Gale) Provides insights, tips, strategies and success stories for business students and entrepreneurs.
Details and Terms of Use
Business of Fashion (BoF) This link opens in a new window
(Business of Fashion) BoF is an authoritative news and analysis portal of information for the global fashion industry covering not only trends in design and beauty, but also technology, sustainability, marketing, global markets, and entrepreneurship.

- Users must create a separate BoF profile to use this service, using a Seneca Polytechnic email address to set up the account.
Details and Terms of Use

Market Research

Find Local Companies

Scott's Directories: National Business This link opens in a new window
(Scott's Directories) Provides access to a comprehensive directory of Canadian businesses with more than 350,000+ contacts from manufacturing, government, medical and education sectors.

- Please note that all saved searches, downloads, and pick lists will be visible to all Seneca users.
Details and Terms of Use

More Company Information Sources

Industry & Market Research Databases

IBISWorld This link opens in a new window
(IBISWorld) Canadian, Ontario, and U.S. industry market research and industry risk ratings. Searchable by keyword, company name, or NAICS code.
Details and Terms of Use
Mintel Reports This link opens in a new window
(Mintel International Group) Provides access to market research reports containing data and analysis of industry trends. Coverage includes Canadian, U.S., and select International Markets including: food and drink, consumer goods, beauty & personal care, retail, finance, technology, leisure, and travel.
Details and Terms of Use
Statista This link opens in a new window
(Statista, Inc.) Statistical data and analysis of business, industry, product brands, market share, media, and social scientific topics, obtained from both private and public sector sources, and covering all regions of the world.
Details and Terms of Use
Passport GMID Academic (Global Market Information Database) This link opens in a new window
(Euromonitor International) Provides access to global market analysis with comprehensive coverage of industries, countries and consumer trends.
Details and Terms of Use
ProQuest One Business This link opens in a new window
(ProQuest) All-in-one business research platform from ProQuest: e-books, journal articles, videos, SWOT analyses, company reports, industry reports, country reports, J.P. Morgan Research, and more.
Details and Terms of Use

More Industry Information Sources

Websites

Statistics Canada Census Program (formerly Census of Canada) This link opens in a new window
(Statistics Canada) Provides access to data from the most recent Census as well previous Census data back to 1991.
Details and Terms of Use
Statistics Canada Data Tables (formerly CANSIM) This link opens in a new window
(Statistics Canada) Statistics Canada's key site for statistics.
Details and Terms of Use

PRIZM
Discover which of the 67 unique lifestyle types make up a neighbourhood.
Toronto Ward Profiles
Ward Profiles provide demographic information on population by age, households and dwelling types, families, language group, household tenure and period of construction; immigration, mobility, ethnic origin and visible minorities; education and labour force; income and shelter cost.

More Industry Information Sources

Books

We the Possibility: Harnessing Public Entrepreneurship to Solve Our Most Urgent Problems cover

Resources for Entrepreneurs

Seneca HELIX

Seneca HELIX
Visit the HELIX website to learn more about Seneca's innovation and entrepreneurship incubator.

Seneca Sandbox: Resources on Creating Digital Media

Seneca Sandbox
Online tutorials, webinars, and support for creating digital media such as videos, infographics, websites, and more!
Sandbox Tutorial: Creating e-Pitches

In a social media era, ePitches have become a viable tool to promote products and ideas. Access some best practices and step-by-step instructions on how to create an appealing ePitch with the use of free-to-access tools.

Government Websites

Starting a Business in Canada (Government of Canada)
The steps to consider before operating a business in Canada.
Start a Business in Ontario (Government of Ontario)
10 steps to start a business in Ontario for entrepreneurs.
How to Start a Business in the City of Toronto
Enterprise Toronto small business advisors can help you get your new business off the ground.
Federal Economic Development Agency for Southern Ontario
FedDev Ontario delivers programs and services to support innovation and economic growth in southern Ontario.
City of Toronto - New Businesses & Startups
A one-stop source to start and grow your small business.
Industry Canada
Statistics, research, financing and innovation information.

Organizations Supporting Entrepreneurs

Futurpreneur
Tools for aspiring business owners aged 18-39.
MaRS Library
Resources and support for entrepreneurs.
Startup Canada
Organization advancing entrepreneurial success.
BDC Entrepreneur's Learning Centre
Resources from the Business Development Bank of Canada.